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There is usually a yellow square or diamond seen in the viewfinder with two overlapping images.

You rotate the focusing ring until the two images merge together.

The camera and case are in good cosmetic and working condition. The Kodak Pony 35mm selling for .75 and the Argus A-4 selling for .50, both made in the United States, were similar to this German made Ansco Memar.

It is a nice, basic, yet serious, starter camera that is actually considerably better than many of the Instamatics of the 1960s and 1970s or the 35mm fixed focus cameras of the 1980s and beyond that were to follow. (1959) The original Agfa Optima, introduced in 1959, is the world's first camera with automatic exposure selecting both the aperture and shutter speed. The light meter is made of Selenium, an element which is sensitive to light.

A follow up entilted Agfa Optima: Pop Photography 1959 Articles to the original discussion above has links to two November 1959 Popular Photography articles.

The first What's New article describes the lens as a 39mm Apotar f3.9.

Curiously, the Optima I and other models below do not have a separate lever you hold down while pushing the shutter.

(introduced 1953) bottom states: "Made for Ansco by Agfa Camera Werke AG Munchen Germany." - Silette indicates it is the same as the Agfa Silette. This is the original and simplest model apparently produced from 1953 until the early 1960s.Film advance is with a lever, something fairly advanced for this level of camera at the time.The film advance cocks the shutter and also increases the exposure count. There is also a cold flash shoe and a socket for a flash.The "New Ansco 35mm Memar" sold in the 1955 Sears Camera Catalog (page 10) for .50. The leather eveready case was an additional .95 and the Ansco Flash (page 40) .95.Sears advertised the Memar as "simplicity and quality at a low cost." It is a simple, well built camera, with sufficient controls to take some serious photos.

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